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Deception

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False advertising

What is the term used to describe the deceptive marketing tactic of luring customers into a store by advertising a product in an attractive way, but then trying to sell something more expensive than what was originally advertised?

False advertising

What is the term used to describe the technique of exaggerating a product's worth with meaningless or unsubstantiated terms?

False advertising

What is the term used to describe the process of adding an ingredient in an insignificant quantity to a product to mislead consumers?

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